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As one of the top five marketing service providers in the United States, ChoicePoint Precision Marketing has been helping clients grow their existing customer relationships for more than 25 years. Our unique combination of data, experience and technology delivers some of the highest returns in the industry.
- Generate new sales from your existing customer base
- Deepen customer relationships
- Take advantage of “low hanging fruit”
Our programs combine data, database
management, analytics, creative, teleservices
and mail fulfillment to give our clients
the unique ability to deliver planned
messages that engage existing customers.
ChoicePoint Precision Marketing develops,
manages and seamlessly integrates all
components into a complete solution
that enables your sales force to focus
on what’s important: expanding customer
relationships.
Request a meeting with one of our Marketing Experts ›
Please move your cursor over the boxes to learn more about our core capabilities.
Data – With numerous sources of timely data, Market View is our proprietary resource for predicting the financial services needs of most of the U.S. population. With more data for higher accuracy in building profiles we can provide key information for growing customer relationships. › Learn More
Database – ChoicePoint
Direct Link delivers
easy-to-use
marketing
programs
to your
distributed
sales force. Precision
Director
seamlessly
integrates data, campaign
management,
analytic
and reporting
tools to
deliver
a highly-tailored
database
marketing
experience. › Learn
More
Analytics – The ChoicePoint analytics team expertly mines data and develops models to help increase response rates, accelerate sales and satisfy customers. Our unique insights identify opportunities that others cannot. › Learn More
Creative – With a full-service in-house creative agency, comprised of highly talented creative specialists, ChoicePoint Precision Marketing generates effective direct and electronic marketing creative for some of America’s top companies. Our services include developing on-target creative strategies, attention-getting concepts and response-generating copy and layout. › Learn More
E-mail – Market View eAppend provides access to information on more than 90 million individuals, compiled from permission-based e-mail addresses, to overlay customer files. This solution now gives marketers another cost-effective way to communicate with their customers for retention, up-sell/cross-sell, sales promotions support and more. › Learn More
Teleservices – At ChoicePoint Precision Marketing, we have the cutting-edge technology, marketing strategists and communication specialists you need to engage customers and generate new business. Our wide-range of clients, including some of the nation’s leading mortgage lenders, use our marketing and customer service programs to execute their B2B and B2C strategies and enhance their bottom lines. › Learn More
Lettershop – Over the last 25 years, we have been responsible for sending literally hundreds of millions of messages to our clients’ customers. So, whether you’re sending letter packages, postcards, self-mailers, greeting cards or other package types, the flexibility of our production process means your project is completed to specification, on time and on budget. › Learn More
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Interested in a complete marketing solution for your distributed sales force?
Learn more about ChoicePoint DirectLink™
Want to find out more about how we can tailor our customer growth programs to
meet
your unique needs?
Looking for information on one of our packaged solutions?
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