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Enabling Strategy, Powering Performance
Developed with strategic and tactical marketing requirements in mind, Strattem solutions are unique but compatible database marketing platforms ideal for centralized and distributed marketers alike. Strattem solutions provide the technology infrastructure needed to enable marketing strategy while driving superior performance. With these solutions, you can:
- Deliver easy-to-use marketing automation tools for analysis, program development, multi-channel execution and results measurement on key performance indicators.
- Manage your customer and prospect data.
- Create short and long- term value, helping attract profitable new customers and identifying and retaining the most valuable customers.
- Help improve the profitability of your direct marketing programs.
- Optimize the marketing technology budget around the automation components important to a marketer’s success.
Scalable, Compatible and Flexible
Meeting the challenges facing companies with diverse budgets, marketing channels and marketing expertise requires more than a one-size-fits-all approach. It requires best fit, best-of-breed technology driving targeted, effective and measurable marketing programs. ChoicePoint Precision Marketing kept these requirements in mind while developing these scalable and compatible solutions:
Strattem Enterprise - the choice for organizations which require full customization of their solution. It is a key component to an enterprise marketing automation strategy. Request a Demo ›
Strattem Streamline - optimal for organizations that prefer a defined, hosted environment that delivers tool flexibility, campaign automation, and speed to implementation. Request a Demo ›
Strattem DirectLinkTM - the leading customer and prospecting campaign automation solution for organizations with a distributed sales force. Request a Demo ›
Strattem solutions are available separately but are fully compatible and can be combined to support enterprise marketing requirements from across the organization. You can choose to integrate Strattem Enterprise or Streamline into your enterprise marketing solutions, implement Strattem DirectLink and drive customer retention and acquisition performance through the distributed sales force, or combine these solutions to deliver world class marketing automation.
"ChoicePoint Precision Marketing offers both custom and configurable database solutions. The company plays a leading role in campaign design and execution for a large proportion of its clients. CPPM is praised by its customers for delivering on time, and accurately, all the time."
- The Forrester Wave™ Vendor Summary, Q4 2007
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